The companies referred to the agreement as a “merger of equals” to create Baseblue, a company capable of delivering services including alternative fuels, emissions trading, and digital optimisation.
Baseblue will have offices in Greece, Argentina, Cyprus, Hong Kong, and the Netherlands and be managed by a team reflecting the merged companies. Lars H. Nielsen of BMS will be CEO, Gregoris Gregoriou, Managing Director of Bunkernet, will be Chief Commercial Officer, and Dave Gregory, General Manager of SBI, will be Managing Director of Baseblue North Europe.
Baseblue will handle volumes of 5m tonnes per year at the outset, Nielsen said at a press event.
The green transition is strategically significant for Baseblue, said Nielsen, and the company will look to bring together its experts on various future fuels and build on its existing expertise in the field to be at the forefront of decarbonisation in the maritime sector.
“Baseblue can provide up-to-date knowledge and guidance on upcoming legislation, the availability and supply of alternative fuels to help businesses meet their emissions reduction targets. This comprehensive approach is helping customers switch to cleaner, more sustainable operations,” says Dave Gregory, Managing Director of Baseblue North Europe.
Baseblue will employ over 80 specialists with a diverse and global span of maritime knowledge. The company said it will offer holistic and integrated bunkering and lubricant solutions, alternative fuel options, risk management consulting, quality testing, surveying and unique post-fixture service for a vessel’s end-to-end coverage.
“We are committed to staying ahead of the curve,” said Gregoris Gregoriou. “Stronger than the sum of our parts, Baseblue will bring marine energy solutions that deliver real value and drive sustainable growth to its clients. Understanding the need for digitalization, we will safely guide them towards their business goals by offering seamless services through digital decision-making platforms.”
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