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MSC introduces new cherry express service linking Chile to China

Photo: MSC Cherries image.jpg
With increasing demand for fruits in China, Mediterranean Shipping Company (MSC) will introduce an express service for cherry and fresh fruit cargo from Chile to Asia.

The Cherry Express is a joint carrier agreement connecting Asia and Valparaiso, Chile on west coast Latin America with a fast transit time to Hong Kong in 23 days.

Shipments will arrive in China’s Nansha and Shanghai in 25 and 26 days respectively, via transhipment from Hong Kong. In addition, shippers can rely on MSC’s feeder network to reach other Southeast Asia destinations.

The Cherry Express service will start on 18 November as week 47 with one vessel a week, while weeks 49 and 51 will have two vessels.

The two extra vessels for weeks 49 and 51 will sail on different days compared to the regular schedule, allowing customers greater flexibility during loading. The two vessels will also provide direct connection to a few different ports in Greater China.

“Cherries have become an increasingly popular fruit in China as consumer spending power rises across the country,” said Pikkei Yuen, inbound sales manager for MSC Hong Kong/South PRC/Taiwan.

“Furthermore, the timing of the Cherry Express leads up nicely to the Chinese New Year. Red Chilean cherries are especially popular during this period with consumers as the red fruit symbolises prosperity and fortune,” Yuen added.

Chile is the single largest supplier of cherries to China, with an estimated growth of 36% in exports for the 2020-21 season compared to the previous season, despite fears of disruption caused by the Covid-19 pandemic. This translates to approximately 15,500 container loads of cherries.

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