Working both for the world’s largest container line and heading the DCSA there can be few better placed to explain shipping’s digital journey.
The discussion with Seatrade Maritime News Editor Marcus Hand looks at both the progress of digitalization in the container shipping space and what has held it back compared to many other industries.
The conversation covers:
- The adoption of the e-bill of lading
- The need for standardisation and why it’s important regional versus global initiatives – can you join the dots
- The barriers to adoption particularly when compared to air freight.
- What Andre sees in the future.
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