The rallying cry came after more than 150 industry insiders and business leaders were lured to Dubai for Bahri’s inaugural “Sailing the BigData Era 2016” forum where the impact of big data computing on shipping was explored.
Bahri, the trading name of National Shipping Company of Saudi Arbaia, believes big data is the “next frontier for sustainable business growth in the maritime industry” and has invested thus.
Bahri has created a dedicated big data business unit – called BahriData – to “harness the power of data innovation to enhance productivity, unlock opportunities for growth and transform the existing operations model in the shipping industry”.
This pioneering work saw the Riyadh-headquartered global logistics and transportation company’s ceo Ibrahim Al Omar recognised with the “Outstanding Achievement Award” during the recent Seatrade Maritime Middle East, Indian Subcontinent & Africa Awards.
“The maritime industry amasses volumes of data, nearly 110 million data points every day, which can be leveraged through Big Data computing to drive innovations that will have a transformative impact on the global maritime industry,” said Al Omar.
“There is huge potential for the usage of Big Data computing in the maritime industry to aid business leaders and senior executives in making informed and confident decisions that result in greater operational efficiency, cost reduction and reduced risk, and provision of value-added customer services.”
Anwar Siddiqui, an advisor to the Bahri ceo, said the adoption of big data solutions had the potential to drive better asset utilisation and improvements in the top- and bottom-lines.
“Although Big Data is expected to be the next frontier for sustainable business growth in the maritime industry, it comes with certain challenges such as data capture, curation, storage, transfer and information privacy. Hence there is a need to engineer a solution to manage and analyze the data and derive valuable insights,” Siddiqui said.
“Data capture, analytics and conversion into actionable insights will help transform the global maritime industry into a smarter, more informed and better prepared one, to face the demands and challenges of tomorrow.”
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